Archive for the 'Business & Finance' Category

Five Tricks to Effective Business Writing

Wednesday, April 25th, 2007

Writing does not have to be the dreaded task that many make it. There are several tricks that will ease your anxiety and help you produce quality writing in a timely manner.
1. Know What You Want To Say
Knowing what you want to say and then saying it is the […]

Business Writing Enhances Employee Value

Monday, April 23rd, 2007

Do you dread writing? Have you ever stared at a blank page for hours trying to find the perfect words for the writing project at hand? Writing is a part of every business, but unfortunately, many fear writing tasks.
Clear, effective business writing is an important part of today’s business culture. With the advent of the […]

What’s Your USP?

Sunday, April 22nd, 2007

How do you set yourself, your company and/or your product apart from the competition? The creation of a unique selling proposition (USP) will not only help set you apart from the competition, but it will increase your business as well.
Generally, USP’s are not all that unique at all. What they are instead is a selling […]

Business Card Pizazz

Thursday, April 19th, 2007

Every business owner needs business cards and every business should consider their creation a pursuit worth devoting a good deal of energy to. Designing a business card is a demanding task when their true function is understood.
Your First Impression: When you’re not there, but your business card is, then that little 2” by 3.5” of […]

Consistent Branding Critical to Business Success

Wednesday, April 18th, 2007

Many small business owners fail to realize the importance of consistent branding to the growth of their business. Marketing materials such as business cards, letterhead, brochures and Web sites should have a consistent image and feel. Key elements such as logos, colors and fonts should remain the same throughout the materials.
The color scheme of promotional […]